The Frisbee Challenge
The format of this challenge is the same as the bubblegum challenge. You need to get into groups of 4 this time, try to move around and work with at least 2 different people.
Step 1: make sure you understand the challenge
Step 2: brainstorm 20 minutes
Step 3: as a group make a decision weighing out the pros/cons
Step 4: determine your target market and create pitch for the idea like the young girl did on the Sock Pocket video. You will pitch to Ms Larizza and again to me on Thursday
Creative Challenge: Come up with as many ideas as you can for new product ideas for 100,000 frisbees that will not fly. You can transform in any way you like but it may be more costly to trasform the product. Remember you are trying to save your company money.
When finished review the following definitions, be able to give examples of these definitions.
- target market
- prototype
- marketing
- wholesale
- retail
- direct to consumer
- pitch
- margin
No comments:
Post a Comment