Friday, 14 October 2022

Fri Oct 14

A few definitions...

Start-up: A company in its first stages of development

Equity capital: Raising capital $$ through the sale of shares

IPO: Initial public offering, when a company first goes on to the stock market

Angel investor: A rich private investor who will back a start-up with their own money

Affiliate marketing: When a product or service is promoted on social media, a website or blog for money.

SEO: search engine optimization, which is necessary to have more people find your website.


Luxury Pricing

Luxury/Premium Pricing


Premium pricing, also referred to as "image pricing" or "prestige pricing," aims to display the quality and experience associated with a product, in which a seller deems artificially high prices for a product or service.






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